Kuppu Coffee is a conceptual mock up project for a Korean themed café. The name originates from the Korean word for “rhino” 코뿔소 (Koppulso) which was playfully shortened to 코뿌 (Kuppu). The phonetic twist creates a pun on “cup of” leading to the full name Kuppu Coffee or “Cup of Coffee.”
 

The project explores how cultural language play, design, and café branding can merge to create a warm and playful identity. Kuppu Coffee highlights the blending of Korean cultural elements with modern café aesthetics bringing a whimsical yet sophisticated charm to its brand story.